The LuxuryBoard.com Resource Center is the intelligence and knowledge portal for research about the habits, attitudes, opinions, experiences, and behaviors of wealthy consumers as well as the industry as a whole.
Here is a partial listing of the reports and data that are available to members of LuxuryBoard.com.
Revised August 2010.
WealthSurveys (listed in alphabetical order by title)
- Apple vs. Sony: Brand Face-Off (May 2010) NEW
- Food and Dining Habits of Wealthy US Consumers (June 2009)
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In-Store Customer Experiences (March 2010)
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Leisure Preferences of the Wealthy (Nov 2008)
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Luxury Marketing & Sales Practices - Fractional Ownership/Private Residence Clubs (April 2009)
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Luxury Marketing & Sales Practices - Luxury Vacation Real Estate (April 2009)
- Luxury Marketing & Sales Practices - Financial Services & Wealth Management Services (May 2009)
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Luxury Purchasing Process Drivers (July 2008)
- Marketing to Wealthy Women in 2008 (May 2008)
- Multichannel Shopping Habits of Ultra Wealthy Consumers (June 2010) NEW
- Multichannel Shopping Habits of Wealthy Consumers (April 2010)
- Personal and Business Values of the Wealthy (Nov 2009)
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Rules of Customer Engagement - Part 1 of 2 (January 2008)
- Rules of Customer Engagement - Part 2 of 2 (February 2008)
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Search Engine Usage and Shopping Habits of the Wealthy (Jan 2010)
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Social Networking Habits of the Wealthy (Oct 2009)
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Sponsored and Paid Search Habits of the Wealthy (Feb 2010)
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The Current State of The Luxury Industry (Sept 2009)
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The State of the Economy and Luxury Trends-2009 (Mar 2009)
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The Luxury Shopping Center Experience (Sept 2008)
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The Wealthy and Web 2.0 (March 2008)
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The Wealthy and Mobile Devices - Evolving Uses (Feb 2009)
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The Wealthy and Mobile Devices - Ownership and Attitudes (Jan 2009)
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Travel Preferences of the Wealthy (Oct 2008)
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Wealthy & Real Estate Trends (April 2008)
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Wine and Liquor Preferences of Wealthy US Consumers (Sept 2009)
Industry News and Data
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White Paper: 10 Critical Steps for Creating a Powerful CRM Culture (February 2010)
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White Paper: 12 Rules for the 21st Century Luxury Enterprise: Survive & Thrive In the Rugged Luxury Landscape (July 2009)
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Camper & Nicholsons: The (Super) Yachting Index, 1st Edition (May 2008) and 2nd Edition (Aug 2009)
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Merrill Lynch Lifestyle Index 2007 and 2008
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The Faith Report: NY Leasing Activity - several issues each year
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UBS Wealth Management Research: Luxury Q&A: An Industry Sure to Feel the Slowdown (Dec 2008)
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Wealth and Luxury Trends for 2010 and Beyond (October 2009)
Wealth Report Newsletter (8-9 issues/year)
- All issues from 2007, 2008 and 2009 are available; 2010 issues are posted as they are published
Sample Reports
Click on a link to view a sample of the various reports that are located in the Resource Center.
NOTE: If you are interested in the Luxury Institute's luxury brand research (i.e. Luxury Brand Status Index-LBSI), please contact us directly as these studies are not part of LuxuryBoard.com membership and are priced separately.